Our purpose
At Libro, our purpose—to strengthen financial well-being for a better tomorrow—is the foundation of everything we do. This is underpinned by purposeful work, which includes strong environmental, social, and governance practices embedded in how we operate.
As an early signatory and supporter of the Canadian Purpose Economy Project, we are working to redefine success beyond profit, build a better future, and encourage other businesses to do the same.
In 2022, Libro was recognized with a gold rating in a new Corporate Knights report that assesses the social purpose practices of Canadian companies. It shows our work to use our entire operation, resources, and influence to be a positive force in society.
We are a Certified B Corporation®
- We are proud to be a certified B Corp™ since 2018. This status is granted to businesses that meet high standards of social and environmental performance. The B Impact Assessment is a rigorous evaluation of how a company’s operations and business model impact their workers, community, environment, and customers.
- Click here to see the details of our B Impact Report.
We are a democracy where your voice matters and makes a difference.
- We have a strong and unique governance structure in place. Our practices in ethics and transparency are robust in all aspects of governance and business operations. Click here to see our annual report.
- While we’ve always had a social purpose as a financial cooperative, our commitments to creating positive social and environmental impact are now formally integrated into our by-laws. This helps to preserve these commitments overtime.
We champion employee well-being, equal treatment, and opportunities for all.
- We are certified Living Wage Employer and an active supporter of the Ontario Living Wage Network. We ensure that all our employees receive at least the living wage rate of $23.05, as determined for the Grey Bruce Perth Huron Simcoe region.
- We provide a comprehensive wellness program and tools that provides flexibility to staff to engage in the way that works for them to support their personal wellness.
We invest profits back into the people, businesses and communities we serve.
- Annually, we provide more than $1.3 million dollars in direct funding to community organizations and students through our community investment programs.
- We are proudly 100% Canadian and locally owned by over 119,000 people and over 12,000 businesses who trust us as their financial partner.
- We understand that social justice, equity, and inclusion are integral components to delivering on our purpose.
We believe that financial well-being is interconnected with a healthy planet.
- From 2019 to 2023, we reduced our direct operational greenhouse gas emissions by 22%, with a target of a 45% reduction by 2030.
- We are a member of the Partnership for Carbon Accounting Financials. We have been building our understanding of what it takes to measure our financed emissions so we can understand our largest areas of opportunity.
- Libro empowers you to invest with purpose. In May 2021, Libro made a bold move exclusively offer responsible investment options for all new mutual fund accounts through Aviso Wealth.*
Let’s make
money better.
The values we’ve built into our financial services and local commitments make Libro Credit Union different – a unique, localized approach to banking and how it works for good: for you, your family, and your community.
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*Mutual funds and other securities are offered through Aviso Wealth, a division of Aviso Financial Inc. NEI Investments is a registered trademark of Northwest & Ethical Investments L.P. (“NEI LP”). Northwest & Ethical Investments Inc. is the general partner of NEI LP and a wholly-owned subsidiary of Aviso Wealth Inc. (“Aviso”). Aviso is the sole limited partner of the NEI LP. Aviso is a wholly-owned subsidiary of Aviso Wealth LP, which in turn is owned 50% by Desjardins Financial Holding Inc. and 50% by a limited partnership owned by the five Provincial Credit Union Centrals and the CUMIS Group Limited.